Rethinking How Future Leaders Are Developed
Dr Mariette Frazer advances evidence-based approaches to leadership development, curriculum innovation and experiential learning — connecting research, education and industry to prepare leaders for complex, rapidly changing environments.
A Leadership Pedagogy for Advanced Retail Curriculum Offerings
Dr Frazer's doctoral research is a four-phase inquiry into why graduates enter the South African retail sector underprepared for leadership — and what universities and employers can do about it. It identifies the leadership capabilities the sector needs most, measures how mature retailers' leadership development really is, and proposes a new pedagogy for building future-ready leaders.
PhD in Leadership · University of Johannesburg · 2025
Four core capabilities
Self-leadership, adaptability, interpersonal skills and practical skills sit at the centre of the proposed pedagogy.
12 innovative pedagogies
From simulations and VR to AI-assisted and service learning — matched to the capabilities they build best.
The retail-ready graduate
A composite persona that gives universities and employers a shared picture of the future retail leader.
Leadership maturity, measured
The LDPMI applied to major SA retailers reveals sporadic, emerging leadership development — and where to invest next.
Latest academic publications
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Marketers, are you ready to waltz with AI?
Dr Frazer joins colleagues from the UJ Department of Marketing Management to unpack the role AI will play in marketers' careers — and what it takes to remain "marketing fit".
Deep curriculum expertise for developing future leaders
Curriculum consultation, workshops and masterclasses, and mentoring of academics — grounded in doctoral research and two decades of programme building.
Staying relevant is the work
Curiosity is a discipline, not a mood. From cooperative learning and postgraduate supervision to digital marketing certification, futures thinking and AI, two decades of deliberate development keep the curriculum current — and what she learns is shared with colleagues and students within the same year.
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